EU Antitrust Regulators Target Google

Google is in hot water with EU antitrust authorities over allegations that it discriminated against rivals in its search results, and barred some websites from using rival ad services with its AdSense contracts. The European Commission will also investigate allegations that Google makes it difficult for advertisers to move data like search terms from AdWords to other services. The accusations all spring from an antitrust suit filed by Microsoft, and other Google rivals, Bloomberg reports.

“Given the dominance of Google in the European search market this doesn’t come a huge surprise,” says one media analyst, predicting that the company will make some "minor tweaks" that will barely scratch that dominance. Google says it’s always tried to “do the right thing” for its competitors. But “there’s always going to be room for improvement, and so we’ll be working with the commission to address any concerns.”