Technology | Steve Jobs dead Jobs' Death Boosts Mock Turtleneck Sales St. Croix rep says sales nearly doubled By Evann Gastaldo Posted Oct 7, 2011 6:37 AM CDT Copied In this June 10, 2002 file photo, (then) Gov. Angus King, right, greets Apple CEO Steve Jobs, during a visit to Portland high School, in Portland, Maine. Jobs died Wednesday, Oct. 5, 2011, at 56. (AP Photo/Joel Page, File) In an odd, somewhat bittersweet tribute to Steve Jobs' influence, sales of mock turtlenecks surged yesterday. No, this isn't an Onion headline, although it is a TMZ headline. A rep for clothing line St. Croix, which apparently makes the black mock turtlenecks Jobs was famous for wearing, tells the gossip site the tops started flying off shelves as soon as news of Jobs' death broke, resulting in an "almost 100% increase in sales." The turtlenecks sell for a cool $175, notes the Minneapolis Business Journal, which reports that Jobs bought about two dozen of them each year. Click for more Jobs remembrances. Read These Next Melinda French Gates reacts to her ex showing up in new Epstein files. Turning Point reveals lineup for its alternative halftime show. Trump signs bill to end the latest government shutdown. Jill Biden's ex-husband is accused of killing his wife. Report an error