It may sound like a joke, but it was deadly serious in the end: TMZ reports that Bravo star Greg Plitt was in the process of trying to outrun a train—"to prove the effectiveness of an energy drink"—when he was fatally hit by said train. Original reports of the California accident had Plitt "stumbling" onto the tracks, but law enforcement sources tell the gossip site they've seen video: In it, Plitt allegedly stood on the tracks until the train was close to him, then started running down the tracks. He didn't make it; the train clipped him and threw him off the tracks. Police have also said officially to the Los Angeles Daily News that Plitt was running between the rails, and a Metrolink rep says he was aware of the train.
The sources also say they found energy drink bottles nearby, and that Plitt was shooting a commercial for the drink at the time of his death. According to NBC Los Angeles, the promo he was shooting was for one of his sponsors, Shadow Beverages, which makes drinks like No Fear and WheyUp. But friends tell the Los Angeles Times Plitt was filming "action shots" for his website, though they admit he may have been emulating "more powerful than a locomotive" Superman. "He wanted to push things to the limit. He's just like Superman," says his girlfriend, who adds that Plitt was "just trying to get the best shot." (Click for more celebrities who died in bizarre circumstances.)