How Mila Kunis' Pence Prank Sparked Calls to #BoycottBeam

While promoting her new movie, A Bad Moms Christmas, on Conan Thursday night, actress Mila Kunis waded deep into the culture wars, and now it looks like she may have taken a beloved brand of bourbon with her. During her interview, Kunis admitted to Conan O'Brien that she's been donating to Planned Parenthood in the name of Vice President Mike Pence, the Hill reports. Unhappy with Pence's stance on abortion, Kunis says she set up the recurring monthly donation "as a reminder that there are women in the world that may or may not agree with his platform." Which means every month, Pence receives a card from Planned Parenthood informing him a donation has been made in his name.

The Conan crowd applauded Kunis' story, but not everyone is happy about the actress' act of resistance. Over the weekend a campaign began on social media calling for a boycott of Jim Beam, the bourbon manufacturer whose spokeswoman is none other than Mila Kunis, USA Today reports. "#BoycottBeam" is now a hashtag on Twitter, with numerous people taking to Twitter to voice their displeasure with Jim Beam and its spokeswoman. "Jim Beam = for selling baby body parts and abortions," wrote user Covfefe Deplorable on Sunday, while others swore their new allegiance to competing bourbons like Jack Daniel's and Wild Turkey. There has been no comment yet from Jim Beam. (More Mila Kunis stories.)