Young adults find themselves so inundated with headlines and so distracted by other media that they have trouble consuming the news, the AP reports of a new study. The project followed 18 ethnically diverse 18-34 year olds, and found that though they wanted in-depth news, they had trouble sorting through a barrage of headlines and updates.
"Our observations and analysis identified that consumers' news diets are out of balance due to the over-consumption of facts and headlines," says the founder of the group that performed the study, which the AP has used to develop new techniques. (More news distribution stories.)