More than 150 business leaders plan to “swarm” Capitol Hill over the next two days in support of climate change legislation. Hailing from such disparate companies as eBay, the Gap, and PG&E, the executives say having a law in place would give them confidence in their long-term planning, and could actually help the overall economy, Politico reports.
Separately, 28 companies, including Johnson & Johnson, United Technologies, and GE, are launching a million dollar advertising campaign to support the legislation. “I just want a chance to get a clear signal from our government,” says the CEO of Timberland, “and I’ll get around to innovating in order to profit.” Nike says it’s concluded that the legislation will create jobs, and that, in backing it, the company will beef up its appeal among America's issue-minded youth. “All the studies we’ve looked at say this is going to help.” (Read more climate change legislation stories.)