Recession-strapped Americans threw away their healthy (and expensive) drinks and reached for good old Coke and Pepsi, Time magazine reports. Soda sales jumped 2.5% in 2009—the first bump in 5 years—while milk, yogurt, fruit, and vegetable drinks all fell. "People stopped drinking the more expensive stuff and kept drinking soda because soda isn't that expensive," says an industry analyst.
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