Getty Images—acknowledging that people are stealing its photos all the time anyway—has decided to make 35 million images from its vast photo library available free of charge. Bloggers and social media users will be able to use the images with Getty's new embed tool, which links back to Getty's website using code similar to that which YouTube uses to make its videos widely available, reports the BBC.
"Our content was everywhere already," a Getty exec says. "If you want to get a Getty image today, you can find it without a watermark very simply." Getty, like YouTube, may start embedding advertisements along with its images, a move some photographers say will create revenue for the company but not for them. "I can't help but think that somehow Getty will gain something from this, but not their photographers," Atlanta-based photographer Yvonne Boyd tells CNN. (Read more Getty Images stories.)