If waiting two whole days for your Amazon order is agony, good news: A major expansion of free 1-day shipping for Amazon Prime members is in the works. Amazon is investing $800 million to make that its new standard for Prime members, and it will be available "in the next few months," per Mashable. Chief Financial Officer Brian Olsavsky made the announcement Thursday during Amazon's first quarter earnings call, as $3.6 billion in profit on nearly $60 billion in sales was revealed. Amazon currently offers free 2-day shipping for Prime members, who pay $119 a year for membership, with free 1-day shipping offered on orders of $35 or more in certain cities in the contiguous US.
"This is all about the core free two-day offer evolving into a free one-day offer," Olsavsky said, per the New York Times. "We think that will open up a lot of potential purchases and convenience to those customers." The AP reports the goal is to increase the appeal of Amazon's Prime membership, particularly as other retailers upgrade their delivery offerings: Free two-day delivery is increasingly becoming standard online, and Walmart and Target are seeing more customers opting to shop online and pick up in-store. (Soon you won't have to mail your Amazon returns.)
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