Nielsen

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Cable Is No Longer King
Cable Is No Longer King
Jul 18, 2024 7:36 AM CDT

Cable Is No Longer King

Streaming claims new record with 40.3% of TV usage in June

(Newser) - Americans spent more than 40% of their TV time in June on streaming services, a record high not just for streaming but for any single category of viewership, per Variety . Younger viewers now on summer holidays drove a 2.1% increase in overall TV consumption and 6% increase in streaming...

Oscar Ratings Climb to Second-Worst Ever

Audience grew 59% over last year's, early Nielsen numbers show

(Newser) - One thing that improved this year for the Oscars was the TV ratings. Preliminary Nielsen data show 15.4 million people watched Sunday night's ceremony, up 56% from last year's 9.85 million. Even with that jump, though, the show's performance ranks as historically poor—last year'...

Ellen DeGeneres Hemorrhages Viewers After 'Toxic' Allegations

Comedian's daytime talk show has seen a 43% ratings decline since 'toxic workplace' allegations

(Newser) - When Ellen DeGeneres kicked off her daytime talk show's 18th season in September, that episode drew in the highest ratings for one of her season openers in four years. Since then, however, there's been a "startling setback," per the New York Times , which reports on a...

Super Bowl Underwhelmed in Another Way

The Brady-Mahomes matchup only pulled in 96.4M viewers

(Newser) - So just how many people were eager to watch veteran quarterback Tom Brady take on hungry new QB Patrick Mahomes on Super Bowl Sunday? Not a heck of a lot, relatively. Ratings for the NFL's biggest day of the year are in, and CNBC reports the matchup between the...

In One Way, Colbert Is New King of Late Night

'Late Show' beat NBC's 'Tonight Show' with Jimmy Fallon for the adults-under-50 set

(Newser) - Not since David Letterman's early days at CBS as host of the Late Show has the network reigned over a key segment of the late-night domain. That just changed, according to Nielsen's newest ratings. Per the Hollywood Reporter , the Late Show With Stephen Colbert just assumed the No....

Adele Just Broke a Big Sales Record

That was previously held by a boy band

(Newser) - Not shocking: Adele's 25 is selling like mad since it was released Friday. Somewhat shocking: The record it just broke was previously held by ... *NSYNC. As Billboard reports, 25 had sold at least 2,433,000 copies as of Monday, meaning that in just over three days of sales,...

Why Nielsen's Twitter TV Ratings Are a Con

Beejoli Shah: It's just a scam to make Twitter and Nielsen more money

(Newser) - Nielsen's new Twitter TV ratings have been the subject of much hype—but the hype is just that, says Beejoli Shah at Defamer : "It's a load of crap solely designed to make Twitter rich and keep Nielsen richer," she writes, offering several reasons why. To start...

Nielsen Now Rating Twitter Buzz

Launches Twitter TV Ratings—but do advertisers care?

(Newser) - Nielsen launched a new ratings system today, but it doesn't measure what people are watching on TV. Instead, it tracks what TV shows people are tweeting about. The Twitter TV Ratings dig deep into the data to find out not just how many times a show was mentioned on...

Nielsen to Add iPads, Xbox, Streaming to TV Ratings

It hopes to have new software in place this year

(Newser) - With fewer people watching TV in the traditional manner and more turning to broadband, iPads, and even the Xbox or PlayStation, the Nielsen Co. plans to expand how it measures program ratings, reports the Hollywood Reporter . By September, Nielsen expects to have new hardware and software in its 23,000...

Record Low TV Ratings for World Series

Previous record held by 2008, 2010 series

(Newser) - The San Francisco Giants' sweep of the Detroit Tigers set a record low for the World Series' television ratings. The four games on Fox averaged a 7.6 rating and 12 share, Nielsen Media Research says. The previous low was an 8.4 for the 2008 Phillies-Rays and 2010 Giants-Rangers...

Oprah Winfrey: Sorry for Begging for OWN Viewers

Tweet got talk show queen in trouble with Nielsen

(Newser) - We all know the Oprah Winfrey Network is struggling with ratings —but apparently the situation is so bad that Winfrey herself felt the need to tweet a request for viewers on Sunday night, as the Grammys were airing. "Every 1 who can please turn to OWN especially if...

Conan Sinking
 Conan Ratings Tanking  
Aug 18, 2011 2:56 AM CDT

Conan Ratings Tanking

O'Brien's TV viewership has plunged 60% since show debut

(Newser) - Conan O'Brien is bombing on late-night TV and it's hitting TBS hard in the pocketbook. Viewership of his program has plunged some 60% since its debut last fall. TBS forked out a $12 million annual salary for the funnyman and boasted that Conan was going to be the...

96.7% of Homes Have TVs, 1st Drop in 20 Years

Rocky economy, online TV to blame: Nielsen

(Newser) - The rocky economy and an upswing in Internet viewing contribute to a surprising new statistic: In America, 96.7% of households have a television set—down from 98.9% previously. It's the first such drop in two decades, the New York Times notes. The Nielsen Company, which collected the...

Few People Actually Pay for Apps

Only 13% have done so, says new study

(Newser) - Apps have captured the popular imagination and made smartphone makers' mouths water with the thought of a new revenue source. But a new survey from Nielsen and the Pew Research Center casts doubt on the size of the current market:
  • Only 13% of adults have ever paid for an app,
...

Americans Want 3DTVs —Until They Watch One

Then their interest is cut in half

(Newser) - American consumers are eager to buy 3DTVs, until they actually try to watch one. In a new Nielsen study, 25% said they were “very likely” to buy a 3DTV in the next year. But after donning the glasses for themselves, that number dropped to just 12%, while the number...

Leno Ends Ratings Freefall
 Leno Ends Ratings Freefall 
bottoming out?
Nov 27, 2009 10:30 AM CST

Leno Ends Ratings Freefall

His recent shows have held steady in the ratings or improved

(Newser) - A turning point for Jay Leno? For about two weeks now, episodes of the Leno Show have either held steady in the ratings or improved, reversing a trend that started soon after the program’s debut in September. On the eve of Thanksgiving, for instance, every broadcast program was down—...

DVRs Aren't Killing TV, They're Saving It

Turns out nearly half of viewers don't skip commercials

(Newser) - A year ago, TV networks were terrified of the DVR. The devices allowed viewers to skip commercials on playback, and who, given the choice, would watch TV commercials? Lots of people, it turns out. TV watching is such an inherently lazy activity that many viewers can’t summon the energy...

Addicted to Facebook? You're Likely Urban and Affluent

MySpace users tend to be poorer

(Newser) - Facebook and Twitter users are more likely to be urban and affluent than the rest of the US population, according to a new Nielsen study, while MySpace aficionados tend to have lower incomes. People in the top third of the income bracket are 25% more likely to use Facebook than...

TV Companies Team Up to Take On Nielsen

(Newser) - A  group of media companies has joined forces with major advertisers to challenge Nielsen's dominance in TV ratings measurement, the Financial Times reports. The firms involved—including NBC, Time Warner, Disney, and Procter & Gamble—aim to have their rival audience measurement scheme up and running by next month,...

Social Networking Now Trumps Email: Nielsen

Social networking explosion attracting users but not advertisers

(Newser) - Social networking has become more popular than email—but that popularity hasn't translated into profitability, a new Nielsen study finds. Social networking "member communities" such as Facebook are now the most popular Internet activity, according to Nielsen's figures, attracting 67% of global Internet users and still growing fast. Email...

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