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Haley to Launch $10M Ad Blitz to Overtake DeSantis

Former UN ambassador plans TV, radio, and digital ads in Iowa, New Hampshire

(Newser) - Nikki Haley's presidential campaign will reserve $10 million in television, radio, and digital advertising across Iowa and New Hampshire beginning in the first week of December, a massive investment designed to give the former United Nations ambassador an advantage over Florida Gov. Ron DeSantis. Details of the advertising plans,...

Amazon Prime Caves, Will Run Ads on Films, Shows

Prime members who don't want such interruptions can fork over an extra $2.99 per month

(Newser) - Amazon Prime Video will include advertising during shows and movies starting early next year, joining other streaming services that have added different tiers of subscriptions. Members of Amazon Prime can pay $2.99 per month in the US to keep their service ad-free, the company said Friday, per the AP...

Google Got $10M for 'Deceptive' Abortion Ads

Ads directed searchers to centers that 'shame those seeking abortions,' per report

(Newser) - People who use Google to search for "abortion pill" and "abortion clinic near me" are instead shown advertisements for crisis pregnancy centers whose goal is to dissuade individuals from accessing abortion. Over two years, Google accepted $10.2 million from anti-abortion groups to post such advertisements alongside legitimate...

Amid Backlash, Budweiser Breaks Out the Clydesdale
No One Seems
to Be Happy
With Bud's
New Ad
VIDEO

No One Seems to Be Happy With Bud's New Ad

Beer giant's promo ticks off the right and the left after controversy around transgender influencer

(Newser) - Conservatives are trashing Bud Light, literally and figuratively , as well as Anheuser-Busch's other offerings, in the wake of a partnership with transgender influencer Dylan Mulvaney. Now, a new ad from the beverage giant appears to be trying to smooth over that backlash, though it doesn't appear to be...

Ads Enter Bing Chat Responses, to Much Confusion

Tech journalists question if chatbot is now giving sponsored answers

(Newser) - Microsoft is slipping more ads into the AI-powered Bing chatbot , which could add to the "already difficult cognitive load of determining whether you can trust a given response," writes Jay Peters at the Verge . Ads have been appearing within the Bing interface since its launch in February. In...

Famous 'Crying Indian' Ad Is Being Retired

Anti-pollution spot from 1970s has been acquired by Native American group

(Newser) - Since its debut in 1971, an anti-pollution ad showing a man in Native American attire shed a single tear at the sight of smokestacks and litter taking over a once unblemished landscape has become an indelible piece of TV pop culture. It's been referenced over the decades since on...

McDonald’s 'McCrispy' Ad Lands in Unfortunate Location

Anywhere near a crematorium is probably not a brilliant idea, guys

(Newser) - When placing advertisements near funeral homes, mortuaries, zombie meeting halls, or anything to do with the dead or undead, really, one might want to give the message that one is aware of those surroundings. That apparently failed to happen when McDonald's wanted to tout its new McCrispy chicken sandwich...

As Advertisers Flee Twitter, 'Unpalatable Options' for Musk

Reports: 500 big advertisers have ditched since October, revenue is down 40% year over year

(Newser) - In his own words, Elon Musk has been "cutting costs like crazy" since his takeover last year of Twitter, in an effort to fend off an expected negative cash flow for the company of about $3 billion in 2023. Now, multiple outlets are adding details on how dire the...

Quirky ESPN Ad Campaign Is Back
Quirky ESPN Ad
Campaign Is Back
VIDEO

Quirky ESPN Ad Campaign Is Back

Syracuse's Otto the Orange joins US women's soccer stars for new 'This Is SportsCenter' ad

(Newser) - ESPN's iconic advertising campaign is back, with the first installment of "This Is SportsCenter" in three years. The comical, off-kilter ads routinely feature athletes and mascots in promotion of ESPN's flagship sports news program. This one is no different. The 15-second " Orange Slices " shows US...

Balenciaga Faces Backlash for 2 Eyebrow-Raising Ads

One featured kids with teddy bear bags draped in fetish gear, the other SCOTUS docs on child porn

(Newser) - A fashion giant is under the microscope after two recent ad campaigns went awry, spurring a lawsuit and even dragging Kim Kardashian into the fray. The complaint filed Friday by Balenciaga in the New York State Supreme Court for the County of New York seeks $25 million in damages from...

This Christmas Ad 'Will Leave You Staring Into the Abyss'

Mostly in a good way, though reaction is mixed to John Lewis & Partners' poignant holiday promo

(Newser) - It's that time of year when Christmas ads start flooding the landscape, and some retailers are trying to take a "more muted approach" as people continue to struggle with inflation and the cost of necessities, reports the BBC . One promotion in particular, by the John Lewis & Partners...

Burger King's Whopper Ad Causes a Stir

Each has two top buns or two bottom buns, to celebrate Pride Month

(Newser) - Burger Kings in Austria are offering customers an unusual way to celebrate LGBTQ lifestyles during Pride Month. Restaurants there are offering whoppers with "equal buns," meaning each has two top buns or two bottom buns, reports CNN . The idea is "meant to put a smile on our...

Lawsuit to McDonald's: Where Are the Burgers in Your Ads?

Chain, along with Wendy's, is accused of false advertising

(Newser) - Earlier this year, three law firms accused Burger King of making its burgers look way better in advertisements than they are in reality. Now the trio is going after McDonald's and Wendy's with the same accusation, reports the Wall Street Journal . The new lawsuit alleges that Wendy's...

New Ford Ad Doesn't Mention Musk, but It Doesn't Have To

Spot mocks loudmouths who want to 'fly away on their personal spaceships'

(Newser) - Ford is out with a new TV spot that Advertising Age says "appears to be a subtle shot" at Elon Musk in the auto wars. That might be understating things. While the ad does not mention Musk by name, the implication is clear and full of snark. “Right...

Critics Call New Samsung Ad 'Tone Deaf'

Company apologizes over campaign that features a woman jogging alone at night

(Newser) - A new Samsung ad is under fire as "tone deaf" in regard to women's safety, and the company has apologized to its critics, reports the BBC . The spot called "Night Owls" features a woman going for a run in the middle of the night alone, the point...

Move Netflix Has Long Resisted Will Likely Come to Pass

Lower-priced subscription models with ads could be offered 'in a year or two,' CEO says

(Newser) - Netflix is planning to make some changes after a drop in subscribers —and one of them is a move the company has long resisted. Founder and co-CEO Reed Hastings said Tuesday that the company is looking at bringing in advertising to support lower-priced subscription models, Deadline reports. "Those...

Padres Are First MLB Team to Reach a Uniform Ad Deal

They'll be wearing Motorola patches next season

(Newser) - There will be a new pitch on Major League Baseball fields next season. The San Diego Padres became the first team to announce a deal for ads on their uniforms, saying Tuesday that patches with a Motorola logo will be worn on the right sleeves of their jerseys. The March...

In France, Car Ads Will Soon Promote ... Walking

And bicycles, under new regulation that goes into effect in March

(Newser) - Beginning in March, car ads in France will increasingly promote ... bicycles. And walking, public transportation, or reducing the number of cars on the road by carpooling. That's due to a new regulation that kicks in that month that requires automakers including messaging in their ads that encourages people to...

S. Korea Dairy Company Sorry for Turning Women Into Cows

The advertisement for Seoul Milk wasn't well received

(Newser) - "We are taking this matter seriously, and we will pay more attention and review to prevent similar problems in the future." It's a fairly standard corporate apology. What prompted South Korea's largest dairy company to issue it is a little less typical: an advertisement that critics...

Macy's Sues to Keep Amazon Off Giant NYC Billboard

Retailer wants to block competitor from taking over space next to flagship store

(Newser) - Macy's has filed a lawsuit against the company that owns the giant billboard next to its flagship Manhattan store, fighting to prevent Amazon from taking over the advertising space that carried Macy's name for almost 60 years. In the lawsuit, filed last week in state Supreme Court in...

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